BUSINESS IN ACTION EVENTS LTD
Meeting, Wednesday, October 7TH, Old Lodge Hotel
Present: D.Townsend, Z.Plummer, G.Harris, T.Sinclair, G.Magson, C.Sellers, P.Andrews, R.Bushell, S.Lally-Marley, V.Monkman, J.Powell, M.Chalk, A.Scruton, J.Buckland, G.Hampshire, T.Holroyd, L.Corrigan
Malton Motor Show
The meeting opened with a video (taken by J.Powell) at the recent Malton Motor Show. D.Townsend reported that an immediate post-mortem identified mainly minor technical issues to be resolved for future events, and the need for better liaison with car dealers and clubs. J.Powell reported positive feedback from dealers who said they would be happy to return next year (Sun, September 19th). There were some complaints from local businesses about the placement of utility vehicles hiding their premises. D.Townsend stated that there had been no loss of money, but it was agreed that better budget co-operation between the Estate, BIA and Ian Shepherd could produce a single, agreed budget in future. The closure of Wheelgate to traffic was seen as a success, with no consequent traffic congestion.
Food Lovers Festival
Generally recognised as a success, albeit not as great as the May event.
Z.Plummer felt the marquee should stay open on one evening, to host music or a
beer festival (maybe in co-operation with Suddaby’s). R.Bushell pondered on the
wisdom of holding the event on a Bank Holiday weekend – either Sunday or Monday
– or both (there were concerns that 2 days could not be adequately filled). Use
of the Milton Rooms was also mooted, and S.Lally-Marley noted the use of the
library had been a success.
D.Townsend suggested that leafleting, provision of a retail pack and car stickers had been inadequate (to be raised with I.Shepherd). C.Sellers felt the lack of blank We Love Malton-branded A4 posters, allowing individual businesses to create their own message, was an error.
Z.Plummer presented slides showing the monitored footfall in the town, by time and by day. Peaks were clear on event days, and troughs on Bank Holidays. J.Collins suggested some easy-to-read promotion of these figures (in the Gazette and Herald). S.Lally-Marley wondered whether a survey of local business, seeking feedback on the footfall figures, might be better. The consensus view was that any such activity should wait until the pre-planning of the next event.
2009 – remaining events
Hallowe’en: C.Sellers was keen to see something put on – and fund-raising (raffle?). T.Holroyd expressed willingness to help stage an event and would liaise with teacher S.Hawes over using drama students. A meeting to be arranged (C.Sellers, T.Holroyd, S.Hawes) to plan this. The library was also mentioned as a possible participant.
Fashion Bash: L.Corrigan reported progress in organising this (November 12th), with requests to retailers to contribute prizes for a fund-raising raffle and sponsorship of a branded shopping bag on the night.
Christmas Lights Switch-On (November 27th): D.Townsend advised Minster FM presence agreed, that the event would take place on the West side of the marketplace. Z.Plummer urged contact with schools re carol singers, mulled wine available and extended opening hours for local traders.
Victorian Weekend: Z.Plummer suggested invitations to local schools to take part
2010 events: it was agreed to hold a special meeting
(Wednesday, October 21st, 6.00pm at the Old Lodge) to focus exclusively on
n G.Harris of the Roman Bath Museum in York, a newcomer to the group, spoke enthusiastically of the Roman connections with Malton and the potential to expoit them. He suggested using a re-enactment group and proposed a Roman Day in 2010, using the fort and the museum.
Moving forward: D.Townsend advised of an meeting with R.Bushell and RDC re BIA proposals: he circulated a list of same and asked for feedback within 24 hours.